KODAK Ektar 100 10,2x12,7 CM (4x5 INCH) / 10 Blad
This film was presented by Kodak for the first time at the Photokina 2008. Acording to Kodak, it has "the finest grain in the world" and is "the best film you can buy".
Whether that is all true, you'll have to figure out for yourself - we're just happy to see a new color film on the market!
That's enough of a reason to reward Kodak and at least try the film out once to see how you like the corn and color reproduction.